Some people say that social media is more important to your career than actual talent. I wish I could say that is entirely untrue. We live in a world where people are dealing with lots of money. It takes a great deal of money to put on a Broadway show or create a new television series. We know that the industry likes to hire celebrities to star in their movies because name recognition sells tickets.
So why are we so surprised that industry executives want their performers to have followings? Maybe it is time to start looking at social media in a different way. Flip it on its head, and look at it as a brilliant opportunity to cultivate what makes us unique, and — in turn — helps us find our tribe. That tribe of followers can translate into a platform that can truly help you in your career. How you go about gaining your followers, creating your niche, and nurturing your platform is up to you. Here are some vital tips on how to use social media to enhance your performing arts career:
Despairing about the investment you’re making in makeup before your big show?
The days of buying a pricey, yet basic, Ben Nye makeup kit to get you through a year of auditions and performances are over. With the rise in popularity of airbrush makeup, serious contouring, and mascara that mimics fake lashes, mainstream makeup has become pretty darn theatrical. This change in trend benefits no one as much as the budget-conscious actor.
I did a crazy thing last week. I released my debut album, The Heart is the Hunter. I am an actor, mostly stage. Much classical. And I, an actor, have now birthed into the world a — what I like to call — indie folk pop record…we each have many voices. We may go through training of some kind to hone one or more of them, but ultimately what makes us good artists is our multitude of interests, desires, voices we have to share.
The other day, I got on the subway and overheard a young musical theatre actor say, “Oh no, I don’t know the work of Annie Baker. Honestly, I don’t really read plays.” It took all of my strength not to walk over to this young man, shake him, and scream, “THIS IS YOUR CRAFT!!! YOU … Continue reading Actors: Do Your Homework!→